Professor D. Sunshine Hillygus. (Didn't I tell you it was an interesting name ;?) Prof. Hillygus is an expert in divining the meanings of polls and how pols use them. She teaches at Harvard's Kennedy school of government.
"Political scholars have long recognized that information and
communication technologies have fundamentally altered how candidates run campaigns--websites, online fundraising, and email communication have become integral to political campaigns. Often, however, these new technologies are viewed as a supplemental communication tool for conducting "politics as usual"— presumed to change the style of political campaigns, but not the basic structure of political interaction. Prof. Hillygus argues that new technologies have changed not only how candidates communicate with voters, it has also
changed the substance of that communication. "
I think I am going to knock off work early today and go over there to catch her talk ...just to see if she really has a halo.